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6月21日,徐明弢(Purdue University)
发布时间:2018-06-08   发布人:zs   点击数:241

报告人:徐明弢,Purdue University

时间:6月21日(周四)下午3:30—5:00

地点:博学楼1222教室

题目: Patent Monetization and Patent Valuation: Evidence from NPEs

摘要:Non-Practicing Entities (NPEs), which are also called as Patent Assertion Entities (PAEs) or patent trolls, are a type of firms that seek to profit from patents without producing any goods and services. In this paper, we study the multiple monetization methods of patents and present a theory that characterizes how attributes of the patent and the firm relate to the monetization method of patents. A patent can be viewed as an option to be monetized via either practicing or non-practicing methods. While patents have the practicing value that is embedded in their technical novelty and that can be measured by the extra profit in the product market, patents also have their non-practicing value which can be realized via activities such as litigating. In the patent market, the business model of NPEs makes them rely heavily on their capabilities to realize the non-practicing value of patents. We focus on the patent acquisition behavior of NPEs and examine factors that shape practicing firms’ and NPEs’ valuation and subsequent acquisitions of patents. Using a law change as the empirical context, our analysis shed light on the strategic use of patents and help explain NPEs’ acquisition behavior.

报告人简介:Mingtao Xu is a doctoral candidate in Strategic Management at Krannert School of Management, Purdue University. His areas of interest include firm innovation and patent, market for technology, property rights, and economic geography. One stream of his current research work focuses on non-practicing patent strategies and patent acquisition and litigation of Non-Practicing Entities. His another research stream is property rights protection and firms’ resource investment. Prior to moving to Purdue, he was a doctoral student at Goizueta Business School of Emory University and obtained Master degrees from Georgia Institute of Technology. He received his undergraduate degree from University of International Business and Economics in China.

 

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